General Secretary, Rural Marketing Association of India;
Chief Mentor, SOI Live Marketing

Himanshu Shah

A visionary with the passion for being the best through his ideas, creativity and most innovative marketing solutions, Mr. Shah is the General Secretary of RMAI and have a vast experience of 37 years.

He is a pioneer in the Events & Live Marketing industry, he spearheaded the SOI Group in the year 2004 to become a leading National Live Marketing agency which now has pan India presence with offices in Ahmedabad, Delhi, Mumbai and has serviced more than 100 leading National brands.

Today he is mentoring Eventaa (A Global Portal for Event Industry), Eventaa News(News portal for Event, Entertainment & Experiential Industry), Digital Atom (Digital Marketing Agency) and other SOI Group Ventures. He is also the Managing Trustee of All India Consumers – an NGO run by SOI Group and for last 15 years, the Managing Editor of the News Agency – Sampurna Samachar Seva.

He has also contributed to the industry by holding senior positions in various Industrial Organizations like General Secretary – Rural Marketing Association of India (RMAI), General Secretary - Event & Entertainment Management Association (EEMA). He is also on the Board of Directors of various Social Organizations.